Fujifilm is a Fashion Accessory Company Now

To be very frank with all of you, I don't think that we should necessarily look at Fujifilm as an innovative company in the future. Do they do cool things? Yes -- but we can also all agree that their identity is now inherently linked to how trends on social media play out. Their Neophilia is also inherently part of what's defining the trends on social media. And I truly have to congratulate them -- where photographers tend to scoff at Sony users, Fujifilm fanboys have the respect of so many peop...